Monday 7 November 2011

Learnings from Mr Sumanth Gargi,co-founder of Drumaroo.com


Mr. Sumanth Gargi ,Co-founder of Drumaroo.com


Introducing Mr.Suman

Mr. Sumanth is the co-founder of “DrumAroo.com” – a location based social discovery platform that is working to connect online world with the offline world. He is a MBA from Kellogg school of management, Northwestern University. He has previously worked at Apple Inc., Booz & co, and National Instruments.


Small token of appreciation from Christ University

He started the session with focus on entrepreneurship and talked to students about the motivation a person gets by working for himself and taking up challenges to succeed in life. He also mentioned about his own interest towards entrepreneurship since his engineering days and experiences outside campus after passing MBA.
The purpose of the interface was to discuss and make students aware about connecting people through social media like Facebook from context of location based service like” DrumAroo.com”.

The session included:
1.       What is DrumAroo.com and what it does?
2.       How can DrumAroo.com enhance shopping experience?
3.       How can local business benefit from DrumAroo.com?
4.       How different is DrumAroo.com from other similar social platform?
During the session he also coined a discussion on CRM with students and provided valuable insights on businesses rolling out loyalty programs to their customers and peer local businesses.
The session concluded with his take on market segmentation and customer retention and responding to questions by students pertaining to the session

By:Akansha Tiwari
Sec:I


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